Self-learning solutions

Self-learning solutions

When you start with real needs you finish with real sales.

Apptus helps online retailers develop, manage and optimise their merchandising strategies. Our behavioural merchandising engine optimises all aspects of a retailer’s store by adapting content to each customer, in real time.

Swedish researchers have made a unique breakthrough that is extremely valuable. This will revolutionize eCommerce and Internet search, because consumers can avoid irrelevant information while online merchants get a whole new level of information about their customers’ preferences that they’ve never had access to before.

Bengt J. Nilsson, Computer science professor, Malmö University