What we do | Local Search
Apptus Search
The advantage of solutions built using Apptus Search is that the possibilities are almost endless! Furthermore, Apptus does not deliver a black-box solution, where you don’t know what is going on inside and where changes are hard to make. A solution from Apptus is an open solution, where you know what happens to your data and we can easily add new functionality or change existing functionality according to your needs.
Apptus Search is deployed all over the world and we deliver high-performance search engines that are customized for every provider’s different needs.
Relevant search driven by deep content
The true search experience is about enabling perspectives that depend on each user’s point of view. It’s all about understanding the elements of interaction between people, businesses and places, where the relevance of the answers is based on analysis of relationships, patterns and contexts. To produce relevant search the right content is vital. Apptus Content enriches the online directory’s existing content and continuously keeps the content up to date, enabling the online directory to produce relevant results for all the latest products, brands and buzz words. Unique opportunities are thereby created for boosting the relevancy in search results as well as minimizing the number of “no hits”.
Keeping taxonomies and dictionaries up to date can be a complex process that requires information from a lot of sources. By mining the search application for searches made by previous visitors, especially those resulting in “no hits”, the content enrichment process can make sure that even searches in the long tail produce relevant, local results.
In the ongoing collaboration process between search and content, the visitors' opportunities of finding relevant, up to date information from local businesses is maximized.
Apptus Content
Are you a Local Search Provider wanting to enrich your information to make search results more helpful for end-users? Do you want to empower your sales force by making them more prepared to call customers in less time? Do you want to create profile page drafts that can be sold as is or with customization?
Then the answer is Apptus Content. It boost sales, enriches content, and brings relevancy into search.