The unique software behind all of our solutions makes it possible to create new innovative solutions that increase both sales and profits.

Implementing business rules into E-commerce Solutions
Apptus provides a wide range of E-commerce solutions from off-the-shelf products to tailor-made solutions. Our experience tells us that the basic requirements usually are the same from one customer to the next, but the specific business rules are different within each company. Apptus takes this into consideration and delivers exactly what you need, with no deviations from the rules, but still within the time and cost restraints that are unique to the IT Industry.

The full potential of E-commerce
Many E-commerce features have become “web shop commodities”. Everyone is familliar with expressions like up-sales, cross-sales and personalization and these features are common at most websites. However, if you’re interested in exploiting the full potential of these tools it’s not all that simple. Our solutions make it possible by automatically mimicking the behavior of a physical salesperson, without increasing the number of employees performing manual tasks behind the scenes.

Speed, relevancy and feedback
It’s no secret that Internet users are becoming more and more impatient. They will simply not wait for slow pages to load or spend more than a few seconds analyzing search results. If a site loads slowly or appears irrelevant, the typical user will move along to another site. The most common problems with the search functions used in e-commerce solutions are either that no matching results are produced or that there are too many matching results.

Apptus provides speed, relevancy and feedback for typical e-commerce solutions by using waterfall queries, i.e. a sequence of queries with various changes to search criteria.

Increasing order sizes
Shoppers usually know what kind of products you sell but not the breadth of your assortment. With a solution from Apptus, you can automatically assist shoppers and make sure that they find all items related to a specific product by using past buying patterns to present relevant products for increased revenue.

Taking the pulse of E-business
There are many ways for web shop managers to understand and react to buyers in real-time. By using analytic reports to discover how customers move about and what interests them, shop managers can create and change relevant promotions, measure their success and make smarter business decisions.