Online Merchandising – What You Need to Know
Radically Smarter
Merchandising
Apptus is the provider of eSales – a next generation online merchandising solution for converting shoppers into buyers
eSales empowers merchandising teams to guide, advise, and inspire customers to better shopping experiences. This leads to higher conversion, sales, and ultimately, to reaching business goals.
eSales - simply built for eCommerce
Apptus brings more than 15 years of experience in developing solutions for boosting eCommerce. Our platform, eSales is highly automated, leveraging AI, and machine learning to better understand and react to customer preferences and behavior.
Growth
We offer eSales – a leading online merchandising solution. It enables retailers to grow their online business faster across markets and segments, achieving higher eCommerce conversion, and increase the average order value. Our customers simply sell more and grow faster.
Relevancy
Apptus empowers online retailers to reach beyond personalisation, always recommending what is most relevant to customers. Backed by patented AI technology, our clients offer better, more relevant customer experiences.
Operational efficiency
eSales relies on AI for organisations to be more efficient, freeing up merchandising teams to focus on the higher-level decisions. Without changing product data, our AI instantly detects behavioural patterns and trends, providing instant, relevant, and localised customer experiences.
Discover what eSales can do for your business
What our customers say
"Apptus solution proved that you simply can’t beat the speed and relevance delivered through the use of AI technology."
Jens Malmqvist
Store Optimisation Manager, Dustin
"We’re looking forward to doing even more testing and use of automation in the future, especially now that we’ve seen how well it can work."
Jenny Vesterlund
eCommerce Manager, KICKS
"By responding to each individual’s on-site behaviour in real time, eSales minimises the need for manual and tedious merchandising"
Rickard Lyko
CEO and Owner, Lyko
A unified merchandising solution
Apptus eSales is a unified solution for online merchandising providing an ideal mix of AI and manual input across:
Drawing on shared data across these functions, Apptus eSales is highly automised, constantly tuning the selected strategy and exposing relevant products to enable great site conversion.
