Apptus eSales draws on big data and machine learning to constantly tune exposure strategies aligned to wider conversion, revenue and profit driven goals. There’s no need to rip and replace. Apptus eSales works with your existing eCommerce platform to transform previously reactive, manual and rule-based merchandising.
It enables automated, predictive merchandising that works with even the biggest product ranges to display the right products in the right context at the right time.
Optimise your online store according to business objectives like margin, profitability and the ability to react to shopping trends in real time.
Automate repetitive and time-sensitive aspects of online merchandising. Free your merchandising specialists to focus on strategic and creative activities.
Apptus eSales is available via a best of breed, secure cloud environment, to deliver outstanding performance at a lower cost.
Apptus eSales uses machine learning and big data analytics to understand every customer interaction in real time and adjust product exposure to deliver individually relevant shopping experiences.
‘No results found’ is a missed opportunity. It can happen because you don’t sell what the customer wants, but more often it’s due to your Search being[...]
Follow A-B-C: Acquisition – Behaviour - Conversion As an online retailer you already have access to an enormous amount of data. Reports show that more[...]
Have you ever noticed products on your site that really shouldn’t appear that high in the rankings? For example: seasonal products out of season, or s[...]