About Apptus

Our story

Apptus has been at the cutting edge of high performance computing, site-search, site-navigation, product recommendation engines and online behavioural analytics since its launch in 2000.

Apptus was born out of Lund University, Sweden, a world-renowned centre of excellence in the fields of mathematics and computer science. Many of our employees obtained PhDs and Doctorates here before joining our research & development and management teams. In Latin, "Apptus" means suitable, appropriate, fitting.


We have been profitable since inception, and have the support of InnovationsKapital, a leading venture capital firm for innovative growth companies in Scandinavia. They currently advise four venture funds, aggregating €320 million in committed capital. The capital is provided by international institutional investors.

Ecommerce shopping illustration
Michael Mokhberi
Michael Mokhberi

CEO and Co-founder

Patrik Wåhlin
Patrik Wåhlin



Apptus was founded by Michael Mokhberi and Patrik Wåhlin, both scientists with masters degrees in computer science and electrical engineering.

They remain actively involved in the development and management of the company, advising in product development and helping clients stay ahead in the ever-changing world of eCommerce.

Apptus management and advisory board

Our offices


Lund (Head office)

Trollebergsvägen 5, 222 29 Lund
+46 46 27 04 100



Adams-Lehmann-Str. 44, 80797 Munich
+49 89 381 53 64 34



16 Upper Woburn Place, London, WC1H 0BS
+44 203 741 8023


Apptus Technologies AB

TROLLEBERGSVÄGEN 5, 222 29 Lund Skåne län

Email: hello@apptus.com

Phone: +46 46 270 41 00

VAT-Number: SE556588-5240

Registerd for corporation tax (corporate tax card (F-skattsedel)

CEO: Michael Mokhberi