Drive to transform online sale performance will see AI investment focus on ‘online merchandising’ and personalisation to deliver ‘real time relevance’
Two separate research studies, funded by Apptus and carried out by IMRG and Hive, have found that fashion retailers are planning significant investment in artificial intelligence (AI) over the next two years, as they seek to deliver the ‘real time relevant’ customer experiences that are vital to improving sales performance.
We combined these two studies into a very visual infographic. Click the buttton and download it for free!
You can also read the full study here