2017.04.25

GINZA on an upward trend due to help from Apptus

Reading time: 4 minutes

Ginza.se

Ginza is a 45 year old successful iconic brand for music, films, games and books via mail order or online. With the trend moving from mail order to online purchasing it is vital that the online shopping experience that Ginza provides for their customers is smooth, provides excellent product information and offers a fast hassle-free checkout.

About GINZA
• Founder Hasse Haraldsson started at a young age to distribute LP-records from his garage.
• 40 years later Ginza is one of the top eCommerce businesses in Sweden.
• Today Ginza has a stock of 30 000 articles as well as about another 200 000 non-stock.

Download the case study below to read the full story on how Apptus helped Ginza to its amazing results!

With Apptus eSales, we see an ROI of at least 3 times

JOHAN SÄVENSTRAND

eCommerce & Technical Manager, Ginza

The Result

20%
increase in total sales
12%
higher conversion rate
35%
increase on top-sellers
4%
higher average order value

For the first time since 2009 we have increased revenues, transactions, cart value and conversion rates.

Download the case as PDF

Get Ginza's case