Voyado's solution proved that you simply can’t beat the speed and relevance delivered through the use of AI technology.
Jens Malmqvist
Store Optimisation Manager, Dustin
Voyado acquiries Apptus - because two are better than one |
Find out moreSite navigation
The Voyado Elevate Navigation function is dynamically adapting product categories and facets to support and guide each visitor in quickly finding the products that are most relevant to them.
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Filter down a list to what is relevant
Faceted navigation helps users to sort and narrow down the products to those that match their needs. It enables them to investigate several choices and return without affecting previously selected refinements.
With the product as starting point, Elevate understands and can ranks the importance of variants and attributes.
Relevance based on purchase probability
The sort order in categories and product listings is optimised in real-time. The default sort order is relevance, intended to have a positive effect on the likeliness of a customer buying a product. With every single search, relevance the for that specific request will be calculated.
What our customers say
We’re looking forward to doing even more testing and use of automation in the future, especially now that we’ve seen how well it can work.
Jenny Vesterlund
fmr. e-commerce Manager, KICKS
Our site ran like clockwork throughout Black Friday with 100% availability. We are very pleased that we took the decision to take the leap to Voyado Cloud!
Mikael Olander
CEO, Bygghemma group
I said to my team, let’s see what the performance looks like after a year, does it still have this growth or is it flat? We saw that in September that we were 30% up again compared to September last year!
Thomas Fehn
CIO & CDO, Brødrene Dahl
Dynamic facets for relevant results
Facets and facet values dynamically adapt their order as results are refined. When browsing further, they narrow down the product list to find more relevant matches. Facets can be any attribute, i.e. size, colour, category, brand, to name a few.
The most relevant products at the top
The recommended product sort order is by relevance. Each product can contain variants, sorted by relevance, with the variant most likely purchased presented first.
Present your site's offer
Categories help users get an overview of what your site is offering. To avoid over-doing it, categories should be mutually exclusive where possible. Categories can be ordered by name, number of products in the category or by relevance.
Breadcrumbs - Help users know where they are
Breadcrumbs are a secondary navigation that help users keep track of where they are on the site. It is recommended to have breadcrumbs on both category pages as well as product detail pages. In Elevate, breadcrumbs show all categories within the journey from the root category. Since a product can be part of multiple categories, Elevate will keep track of which path the user has taken.
Boost your products manually
Promotions is a powerful tool to temporarily increase product ranking. By promoting selected products, they are pushed higher up in the product listings. For example, this could be used to affect seasonal products, manage stock levels or reward house brands.
Bury products with Demotions
Products you find positioned too high in lists will be demoted by manually burying them using Demotions for a given time period. These products are shown lower down in search results, category pages, and other locations where demotions will be supported. Use it to demote seasonal wear out of season or certain brands or type of products.
