Apptus eSales helps DIY retailers to capitalise on recent years’ lifestyle changes and the increased interest in home improvements of above all Millennials.
eSales enables DIY retailers to offer better and more inspiring shopping experiences by optimising product exposures, leading happier customers, and increased profits.
Instantly adapt to fast-emerging, seasonal trends and stay relevant as customer behaviour changes.
Provide effective search and navigation of a large number of highly technical and diversified products along with increasing site traffic.
Enable customers throughout the customer journey recommending the right product at the right time.
Instantly pick up and adapt to trends to make sure that the most relevant products always are front and center.
Cut manual and time-consuming tasks by utilising automation and merchandising based on behavioural data.
A merchandising solution adapting to unique business requirements, sharing data between components for optimal results.
Providing easy access, great performance, great availability, scalability, and control - exactly how retailers want their critical business solutions.
eSales is powered by automation to capitalise on trends, leading to increased cart size, higher conversion, average order value, revenue and profit.
Freeing up time for strategic and creative marketing.
Enable DIY retailers to easily scale as their business grows, handling both increasing assortments in existing markets as well as establishing and scaling business across new markets.
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"I said to my team, let’s see what the performance looks like after a year, does it still have this growth or is it flat? We saw that in September that we were 30% up again compared to September last year!"
Thomas Fehn
CIO & CDO, Brødrene Dahl
"Our site ran like clockwork throughout Black Friday with 100% availability. We are very pleased that we took the decision to take the leap to Apptus Cloud!"
Mikael Olander
CEO, Bygghemma group
eSales was built for boosting eCommerce, providing a unified solution for the online merchandising across: site search, site navigation, product recommendations, content/ads and email recommendations, sharing data across these functions to offer guidance and inspiration to shoppers.
eSales shares data across these functions to offer a greater, more relevant shopping experience. Is highly automated, leveraging machine learning to constantly tune the business strategy and achieving higher conversion.
